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Organic by John Patrick is a high-end fashion label with a strong emphasis on sustainability and ethical practices for clothing production.

Taking into consideration the brand’s stance on refusing to conform to the industry norm of using often questionable and unethical practices for production, I worked alongside Kimberly Mar to create a new visual identity and print campaign designed to stand out from traditional fashion advertising.

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2014
Role
Creative Concept, Design

Team
One Show Young Ones — Print Campaign
One Show Young Ones – Integrated Branding

Projects

Daily Harvest LattesArt Direction

Daily Harvest S/S '18Art Direction

QuarterlyProject type

Vinz on FairfaxProject type

SunwinkProject type